KEITH is lying asleep in bed. He has cereal posters on the
What you are about to witness, is
the story of the Ceres
family. This is the story of Keith
Ceres’ inheritance, his emotional
struggle to complete the tasks that
were laid ahead of him, and his
rivalry with his brother, John.
WILL CERES and FORTUNE TELLER sit over a crystal ball.
But our story begins 133 years
before Keith Ceres was born. His
Will Ceres, the creator of Ceres’
Serpent Cereal, was given a
Why have you seeked me out, young
Forgive me sir... I wouldn’t ask if
this weren’t neccesary.
Aaah... You seek the future of
your... what is it?
Yes. Please, it is essential that
I know... will it be successful?
The future is clouded... However...
Your Ceres’ Serpent Cereal will
still be here in the next century,
and indeed, the century afterwards.
However! In the year 2010 Anno
Domini, there will be a great
tragedy. Your cereal will not pull
What must I do?
To save your cereal... Nobody in
your family can eat cereal until
they have passed their corn
identification test with 110%.
But that has only been done once
If that is not so, and someone of
your family does consume Ceres’
Serpent Cereal... There will be
death. The cereal will die out,
and your legacy left in tatters.
Thank you, great one...
Will stumbles out.
He actually believed me? I swear,
these cereal makers are getting
stupider and stupider...
He holds up some coins.
And, fortunately for me, richer!
He laughs again, and gets up, leaving the room.
Caption reads: "149 years later".
Keith’s eyes suddenly jam open. He leaps out of bed, fully
clothed, and dashes out the door.
KEITH runs in.
Ah, mother and father must be out
at work on the fields.
He grabs some toast that coincidentally has just appeared on
His eyes are then attracted to a cupboard.
He moves towards it, and opens it.
Inside, it a box of Ceres’ Serpent Cereal.
Keith gazes longingly at it.
Not long now... Soon, you will be
mine, my sweet.
He darts upwards and closes the door as if to hide some act
of treachery, and without further ado, exits the house.
Another cupboard door opens, and out rolls JOHN.
I... cannot... take... this...
MONTAGE OF KEITH SITTING HIS EXAM.
A piece of paper reads
"Which Cereal was created by the experimental cross breeding
of corn and guinea pigs?’
A. Ceres’ Serpent Cereal?
C. Goldilocks With No Added Sugar?
D. Seven Wonders Of The Field?"
Keith smiles, and ticks ’Ceres’ Serpent Cereal’
He ticks more boxes, until finally-
Please submit your paper for
Keith, the only person in the room, gets up and puts his
paper into a machine.
Keith’s joy is evident.
He walks from the school, elated and ecstatic.
A certain excitement grips him. He runs home.
Keith runs in.
He grabs a bowl and spoon, placing them on the table, then
finds the cupboard. He rips the door open, and-
-his smile vanishes.
It is empty.
Wha... No... It was... But... MY
He doubles over.
GONE!!! IT... I... I...
He begins to rock himself comfortingly.
I... I... I... I...
He notices a note.
He grabs it, and reads.
"My dear brother, you may have
noticed that your box of Ceres’
Serpent Cereal has vanished. I
have taken it, for I couldn’t stand
the jealousy of you consuming it,
while I am fed bread and water. If
you want it, follow the trail...
PS I took the vinegar and
knives. Hope you don’t plan on
corroding steel anytime soon."
He looks up, curiously, some hope restored.
Out the door, on a tree, is a part of a box.
Keith runs outside.
He grabs the piece of box.
It’s a trail... The letter was
He runs down the driveway.
Keith finds a part of the box in a puddle.
A piece of box is floating down the river.
BOTTOM OF CLIFF.
Keith is wandering about.
It must be here somewhere...
He notices an odd structure, made of stones and sticks. On
top of it is the remains of the box.
He greedily runs to it and looks inside. It is all gone.
NO!!!! YOU ATE IT JOHN!!!
Indeed I did.
Keith looks up. John is at the top of the cliff, grinning.
GIVE ME MY CEREAL YOU-
If I can’t have cereal, neither can
Keith notices cereal flakes littered around.
Oh, alright, have it back.
In his hands are some flakes. Keith looks hopeful.
John throws them at him.
Keith falls to the floor, mortally wounded.
Razer flakes. Pretty handy, for
killing insolent brothers.
You’re just jealous-
Indeed. But now, all the cereal in
the world is mine! Forget stupid
corn identification tests! My
inventions far surpass those of
Will Ceres. They thought I was
mad! MAd!! MAD!!!!!
Keith agrees, then grunts in agony.
But now, you mustn’t die in pain, I
never wanted that.
A grin spreads across John’s face. He pulls out a carton of
You stole that from-
John begins pouring the cereal.
Keith screams in agony.
ACIDIC MILK!!! You have your
flakes, and your milk... What else
is needed in a bowl of
cereal? Besides a bowl, of
Keith, gasping for breath, dies ungracefully.
Mine... ALL MINE!!!
The line was broken, the cereal
extinct, the descendant
dead. Cereal fans everywhere
mourned the loss...
Funeral for a box of Ceres’ Serpent Cereal takes place.
People are breaking down.
A man carries a box towards a hole in the ground, and puts
Someone throws dirt on top.
Created by Will Ceres... 149
years... Lost, but never
Camera zooms in on the empty bowl of cereal.
And Keith Ceres never did
experience the pleasure of...
Ceres... Serpent... Cereal...